Director Matt Winn
With three short films under his belt – all of which were bought and broadcast by Channel 4 – Matt is also building a formidable reputation as a commercials director; as testified by some 70 commercials, including Bell’s Whisky and Burger King, plus over 20 music videos. Matt’s a nice guy and easy to work with.
So this, combined with his distinctive brand of comedy and his ability to get great performances (particularly out of kids), has earned him popularity with creative teams and clients alike. As well as commercials, Matt recently directed the comedy drama feature film ‘January 2nd’ which won several international festival awards.
Matt is also an established musician, selling over 200,000 albums and half million singles with his band D*note. His tracks have appeared on over a hundred compilation albums, including the Cafe Del Mar series, Rebirth of the Cool and the Steve Reich Remix album.
Product: Teletext Campaign
Detail: 7 x 20 secs (16mm / 35mm)
There were 7 x 20 secs spots in total for this campaign. Each one had to capture the particular delight of teletext helping make your life easier. One needed to be on a beach, one in a club, one in a suburban English street. Cape Town offered all of these possibilities.
“My favourite spot was “Glee”, with the little girl on the beach. We shot 16mm reversal for a particularly saturated look, mixed normal speed with 40 and 50 frames a second and ran some of the film backwards in the edit.
This ad was not really written until the day we shot it and there was a mutual delight in capturing a simple moment.
It’s one of the things on my reel that people seem to like the most, which is proof in that you can think an idea to death but very spontaneous thoughts can be the freshest.”